Triton Digital partners with Nova Entertainment
Triton says its Sounder solution will provide Nova with enhanced control over its advertising ecosystem
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The initiative will deliver content across on-air, digital and dashboard platforms
The upgrade adds new analytics capabilities for more detailed, timely audience insights
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The system uses neuroscience-informed models and real-time context to guide programming
The plan aims to cut debt and position the broadcaster for post-Chapter 11 operations
Triton says its Sounder solution will provide Nova with enhanced control over its advertising ecosystem
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The company has announced the integration of its SpotOn AI-driven spot creator with its TopLine sales information platform
Radio and audio deliver "the best bang for your advertising buck"
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