Breaking News

Scarano takes over Beasley Detroit

Italy’s regulator sanctions local broadcasters

ABU Digital Broadcasting Symposium 2026 set for Kuala Lumpur

Four added to MIW board

Italy under EU pressure over cross-border FM interference

NAB looks back at 2025 work

DRM Consortium to highlight digital radio for India at BES Expo 2026

Edison Research tracks continued growth in at-home podcast listening

Médiamétrie reports decline in radio listening in French Guiana

Leadership changes at The Media Institute

Thursday January 15, 2026
Partners
Newsletter
Contact us
About
Edit Content
RedTech RedTech
  • News & Business
  • Strategy & Views
  • Technology
  • Products
  • All stories
  • Contact
  • Advertise
Telos Alliance Shares Omnia Volt Webinar Recording
Trending
Telos Alliance Shares Omnia Volt Webinar Recording

Beasley Media Group, Matt Scarano, appointments, people, United States
Featured News & Business

Scarano takes over Beasley Detroit

Comes from iHeartMedia Chicago

Nautel, Radio Technology Forum, NAB Show 2026
2026 NAB Show Featured

Nautel announces new site for NAB Show technology forum

New location adjacent to the convention center

Featured News & Business

Italy’s regulator sanctions local broadcasters

The most frequent violations related to advertising and commercial communications

Featured Strategy & Views

Qmusic rebuilds for the visual age

DPG Media's broad consultations for a visual makeover prompted a major overhaul

Events Featured News & Business

ABU Digital Broadcasting Symposium 2026 set for Kuala Lumpur

The event will examine how synthetic and AI systems are shaping day-to-day broadcast operations

Mentoring and Inspiring Women in Radio, MIW appointments, people
Featured News & Business

Four added to MIW board

Chosen are Kieran Geffert, Allyson Hillman, Lauren “Lo” Sessions-Barker and Linnae Young

  • Contact
  • About RedTech
RedTech RedTech
  • News & Business
  • Strategy & Views
    • Strategy & Views
    • Videos
  • Technology
    • Tech Focus
  • Products
  • Events
    • RedTech Summit 2026
    • Previous RedTech Summits
      • RedTech Summit 2025
      • RedTech Summit 2024
      • RedTech Summit 2023
      • RedTech Summit 2022
    • RadioWeek 2026
      • RadioWeek 2025
      • RadioWeek 2024
      • RadioWeek 2023
    • Global Online Content Series 2024
    • Events
      • IBC2025
      • 2025 NAB Show
      • IBC2024
      • 2024 NAB Show
      • IBC2023
      • 2023 NAB Show
      • IBC2022
    • Events Calendar
  • Publications
  • Advertise
  • News & Business
  • Strategy & Views
    • Strategy & Views
    • Videos
  • Technology
    • Tech Focus
  • Products
  • Events
    • RedTech Summit 2026
    • Previous RedTech Summits
      • RedTech Summit 2025
      • RedTech Summit 2024
      • RedTech Summit 2023
      • RedTech Summit 2022
    • RadioWeek 2026
      • RadioWeek 2025
      • RadioWeek 2024
      • RadioWeek 2023
    • Global Online Content Series 2024
    • Events
      • IBC2025
      • 2025 NAB Show
      • IBC2024
      • 2024 NAB Show
      • IBC2023
      • 2023 NAB Show
      • IBC2022
    • Events Calendar
  • Publications
  • Advertise

Click Here to Subscribe to RedTech's Newsletter

RedTech RedTech
  • News & Business
  • Strategy & Views
    • Strategy & Views
    • Videos
  • Technology
    • Tech Focus
  • Products
  • Events
    • RedTech Summit 2026
    • Previous RedTech Summits
      • RedTech Summit 2025
      • RedTech Summit 2024
      • RedTech Summit 2023
      • RedTech Summit 2022
    • RadioWeek 2026
      • RadioWeek 2025
      • RadioWeek 2024
      • RadioWeek 2023
    • Global Online Content Series 2024
    • Events
      • IBC2025
      • 2025 NAB Show
      • IBC2024
      • 2024 NAB Show
      • IBC2023
      • 2023 NAB Show
      • IBC2022
    • Events Calendar
  • Publications
  • Advertise

Click Here to Subscribe to RedTech's Newsletter

Featured Strategy & Views

AI now offers instant audio for everything

by Graham Dixon January 7, 2025 9 min read
 AI now offers instant audio for everything
Photo: Shutterstock
Print Friendly, PDF & Email

LONDON — There’s no shortage of audio material these days! If you’re looking for the number of podcasts, various internet sources estimate this to be between three and five million. Some, of course, might have had only an episode or two, and some might be dormant, but the fact remains that there are a lot of podcasts. Add to this the 44,000 radio stations, a figure made popular through the UNESCO World Radio Day, and there’s a lot of radio. It would take five human lifetimes to consume just one hour of each. Being realistic, we have all learned to be highly selective and transition between our favorite few podcasts and stations. In one sense, we have almost reached what economists call “perfect competition”: without podcast regulation and with online streams, entry and exit are relatively cheap, and — if we leave forensic content analysis aside — each provider offers an identical product. In short, the product consists of information, music and company.

The numbers I have quoted may seem like infinity since there is absolutely no way we can sample them all. However, imagine if listening possibilities multiplied and genuinely reached infinity. Any subject, any time. Well, it’s just happened. A recent innovation from Google Notebook means you can have an instant podcast-style dialog about any subject. Essentially, you feed the Notebook with a relevant bibliography and ask it to create an audio overview. If you wish, you can specify which areas the speakers should concentrate on. Even in the current world of progress with AI, this seemed scarcely believable.

My fear might be that this would be almost too easy for students or anyone else trying to find a shortcut to knowledge

Stress testing the scarcely believable

So, I decided to stress test the system to the maximum by feeding the type of title that would make many a philosophy student feel faint in their examinations: “Generate a podcast comparing the notion of the self in the Danish philosopher Kierkegaard and how it is understood in ancient India.” And because this is the type of thing I know something about, I could feed it with a relevant and extensive bibliography. Could Google Notebook digest a Ph.D. thesis or two, together with some learned articles, and would it make sense? Four or five minutes later, the file was ready — 23 minutes of, hopefully, scholarly material.

Given the rarified subject matter, it starts cheerfully enough:

Voice 1: Hey, everyone, and welcome back for another deep dive.
Voice 2: Yeah.
Voice 1: Today, we’re going to be tackling a pretty complex but fascinating topic.
Voice 2: Oh, yeah.
Voice 1: The concept of self, and we’re going to be looking at it through two very different lenses…
Voice 2: …okay…
Voice 1: …the 19th-century Danish philosopher Søren Kierkegaard…
Voice 2: …okay…
Voice 1: …and the ancient Eastern tradition of Zen Buddhism. 
Voice 2: Wow! That’s a…
Voice 1: I know, right?…
Voice 2: …that’s quite a contrast.
Voice 1: It is. It is. We’ve got some academic papers analyzing both, and, trust me, some of this stuff gets pretty dense. 
Voice 2: I bet.
Voice 1: But don’t worry, by the end of this deep dive, you’ll not only understand the core ideas about the self — from both these viewpoints — but also see how they surprisingly connect.

I won’t bore you with the rest of this, but you can see that something highly conversational emerges from dense academic writing. Once the two speakers are underway, it is a dialog of equals in reasonably natural voices. And what’s more, they sound friendly despite the density of the subject matter! Indeed, you can listen to it as if it were a podcast, and frankly, the content wasn’t so bad.

There was, however, a rather major technical slip: Zen reached its classical form in China and Japan, and since — for no apparent reason — the “speakers” alighted on Zen, it meant that they were not talking about ancient India. So, the information would have been misleading if you didn’t have that vital fact at your fingertips. Also, I had expected something more philosophical sounding, but our “podcasters” took a more spiritual angle in their discussions.

Proceed with caution

What does this all mean? As my experiment suggests, we effectively have an infinite amount of listening material on any subject that might interest us. However, it needs to be consumed with caution. Another experiment suggested that such outcomes would be better if a single source were uploaded and a preview requested. Nonetheless, it’s impressive. It probably doesn’t need me to point out the dangers.

As with AI in general, and our example in particular, it has slightly misunderstood the question. As an ex-academic, it is exhausting to think of all the scholarly papers I have read in my life, pondering over footnotes, wondering about the reliability of the sources and questioning the arguments, comparing one view with another to form my own opinion. I’m far from certain that this chatty duo, condensing a batch of seriously dense writing into a highly listenable 23 minutes, would have got me to the same destination. My fear might be that this would be almost too easy for students or anyone else trying to find a shortcut to knowledge.

Nonetheless, it must be conceded that getting the main points across in an easy-to-digest form is extraordinarily helpful for a quick, superficial view of a PDF document. Often, if one has spent too much time reading, audio is very welcome. But proceed with caution.

The author was head of Radio at the EBU until 2020, and before that, managing editor of one of the BBC’s national stations. He currently advises media organizations.

More stories by Graham Dixon

Engaging the next generation: News for young audiences

Lessons from the youth

The power of a common voice for radio

AI in news threatens trust

Tags: AI Google UNESCO World Radio Day
Previous post
Next post

Graham Dixon

author


Most Recent
Featured

Scarano takes over Beasley Detroit

January 15, 2026
2026 NAB Show

Nautel announces new site for NAB Show technology forum

January 15, 2026
Featured

Italy’s regulator sanctions local broadcasters

January 15, 2026
Latest Newsletters

15 Jan 2026 – Fishy Collaborative Podcasting | Italian FM Interference | Podcast Growing at Home

8 Jan 2026 – London Calling U.DAB | Audio Listening Habits | Sweden’s FM Race

30 Dec 2025 – The Quiet Engineering Behind Radio’s Next Phase

18 Dec 2025 – Radio 2 Winter Heat | Radio’s Human Advantage | Mediaset Muscles Up

11 Dec 2025 – Growing Nordic Radio | Lighting Up Christmas | A Commemorative Stamp

10 Dec 2025 – Meet The Solutioneers 2025/2026

4 Dec 2025 – Africa IP Shift | MPW Scholarships | LATAM Listener Trends

2 Dec 2025 – RedTech Magazine November/December 2025 Is Here!

27 Nov 2025 – Bright Color Radio | Win For Bauer | Radio Still On Receivers

20 Nov 2025 – Football-Mad Radio | 30 Under 30 Talent | Berlin Online Listening

13 Nov. 2025 – AI Radio News | Debating Radio’s Impact | Immersive Streaming Audio

6 Nov 2025 – Music An Asset |Bold Aussie Radio | DRM Drives India

30 Oct 2025 – Africa’s Collective Voice | AI As PD | Bauer Media Group realigns

23 Oct 2025 – Culture Powers Growth | 60 Years Of Innovation | Marconi Awards Winners

16 Oct 2025 – Is DAB+ The Answer? | Saothair Acquires GatesAir | Rethinking The Radio Console

9 Oct 2025 – Campus Radio Project | In The Club | AI In The Driver’s Seat

8 Oct 2025 – RedTech Magazine September/October 2025

2 Oct 2025 – BBC Mobile Tech | NPO Cuts Jobs | Awards Canned

25 Sept 2025 – AI Revisited | Rádio Rock Powers Up | RTL’s Six Of The Best

18 Sept 2025 – IBC2025 Insights | RedTech Award Winners | 2 Minutes Of Tech

11 Sept 2025 – Hearing Children’s Voices | Broadcast Giants Honored | Virtual Mixing

5 Sept 2025 – Read Now — Radio Futures: AI and Radio

4 Sept 2025 – IBC2025 All Change | Incentivizing Digital Transition | Video Takes The Lead

 

Related Stories for you

Human voices: Radio’s edge in the age of AI

by David Fernández Quijada December 15, 2025 8 min read

Distinctive human values become an asset in an AI-flooded media landscape

RadioWeek 2026 examines data, trust and AI in five focused sessions

by Daryl Ilbury December 11, 2025 5 min read

RadioWeek 2026 is Jan. 26–30, with five daily hour-long sessions at 3 p.m. CET

Radio TechCon 2025 clears the static

by Kevin Hilton December 5, 2025 13 min read

The 2025 program highlighted practical innovation across studios, power security, cloud production and AI

RedTech RedTech

RedTech International SAS
250 bis boulevard Saint-Germain
75007 Paris, France

contact@redtech.pro

Subscribe to our newsletter

About

About Us
Work With Us
Contact Us

Advertising

Advertise

Useful Links

Partners
Newsletter

more

Terms and Conditions
Privacy Policy

latest news

Beasley Media Group, Matt Scarano, appointments, people, United States
Featured

Scarano takes over Beasley Detroit

Nautel, Radio Technology Forum, NAB Show 2026
2026 NAB Show

Nautel announces new site for NAB Show

Featured

Italy’s regulator sanctions local broadcasters

Featured

Qmusic rebuilds for the visual age

Events

ABU Digital Broadcasting Symposium 2026 set for

Follow us:

Copyright RedTech International 2026. All Rights Reserved