Triton Digital Now Collaborating With Signal Hill Insights
Enhanced metrics incorporate person-level demographic, socio-demographic, media behavior and purchase intent data to further inform podcast advertising decisions.
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AI may optimize radio operations, but its efficiencies also expose its vulnerability to radio’s significant strength
Cites reliability of radio in emergencies
The expansion will reinforce French-language regional journalism and extend digital reach across the country
The reinstatement follows a spending package restoring support for federally funded international broadcasters
The company will unveil the development during two online sessions
The annual report tracks female representation in management across U.S. commercial radio
Enhanced metrics incorporate person-level demographic, socio-demographic, media behavior and purchase intent data to further inform podcast advertising decisions.
Former MD of RadioWorks Paul Cranwell has joined audio advertising platform AdTonos as VP of strategic partnerships.
Does context matter more than identity for advertising to be effective?
Adthos claims its latest product will revolutionize the radio industry with broadcast quality, AI-generated audio advertising. Adthos Creative Studio follows on from Ad-Server as part of the Adthos Platform, and is, according to the company, the world’s first browser-based digital
Despite COVID-19 lockdowns, revenue in all five major markets rose compared to 2020
Brings more than 11 years of experience in digital programmatic advertising
Solution dynamically adjusts audio ad background based on listener genre to create a less disruptive, more personalized experience
New brand campaign reminds businesses that people are ready to spend and are looking for ideas
Offers targeted advertising option to Australia, Canada and the U.K. following a launch in the U.S.
Latest numbers for May show strong growth as advertisers recover from the global pandemic
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