At IBC2024, we challenged tech manufacturers and suppliers to pitch their latest tech to our global audience within two minutes — the equivalent of a single bracket of four 30-second radio ads; that’s valuable airtime! Talking about something you’re passionate about for two minutes may seem relatively easy, but it’s harder than it sounds.
Most did well; some, far better than others.
Here, Ian Prowse, director of Vortex Communications, explains how the company is empowering community and hospital radio stations with its affordable WebRTC-based CallMe codex, enabling them to compete with major broadcasters on a budget
You can watch the video here.
You can see the rest of the videos on our YouTube channel here.
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