Jaime Radio turns up the heat in Lorient
The small radio station on France’s northwest coast has turned its weakness into a strength
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The upgrade adds new analytics capabilities for more detailed, timely audience insights
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The system uses neuroscience-informed models and real-time context to guide programming
The plan aims to cut debt and position the broadcaster for post-Chapter 11 operations
Software updates and new options are offered
The small radio station on France’s northwest coast has turned its weakness into a strength
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