Wondercraft and Frequency launch automated audio ad personalization
Variations enables brands and media publishers to produce and deploy personalized audio ad campaigns at scale
Breaking News
Beasley Media Group Detroit will air Michigan football, men’s basketball and men’s hockey on 94.7 WCSX-FM
Data show stable reach, but short-use scenarios like in-car listening are under pressure.
New features support content customization, in-app engagement and revenue growth
CRA says podcast reach grows with new shows and diverse publishers
The partnership includes equity in MxM News, shareholding and expanded podcasting roles
Variations enables brands and media publishers to produce and deploy personalized audio ad campaigns at scale
By connecting workflows, Frequency and Boostr unlock new levels of automation and efficiency
Frequency's platform will provide YEA Networks with extended operational efficiencies
Current debates on the spectrum could jeopardize radio’s future plans, so the industry needs to step up and take notice
Audacy claims the automated platform is significantly improving its performance
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