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Featured News & Business Technology

Super Hi-Fi outfits Beasley’s WPBB

by Brett Moss November 14, 2024 4 min read
 Super Hi-Fi outfits Beasley’s WPBB
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The technology whizzes at Super Hi-Fi have announced that they’ve installed their Program Director, “the world’s first AI-powered operating system” for radio stations, according to them, to literally run the station at Beasley Media’s 50 kW WPBB(FM) in Tampa, Fla.

A release provided some details, “With this new operational model, human talent continues to program the music and host all personalities, ensuring the station retains its authentic touch. However, the integration of Super Hi-Fi’s AI-enabled, cloud-based system revolutionizes the station’s programming, management, voice-tracking, updating, and delivery. The entire station has ‘moved to the cloud’…”

Beasley Media Group Chief Executive Officer Caroline Beasley said, “We’re excited to begin the deployment of Super Hi-Fi’s technology in Tampa, marking another key milestone in our AI and technology roadmap.” She added, “This technology enables us to deliver our broadcast in a cloud-to-ground approach that streamlines operations and prepares the stations for the future. This launch enhances our station’s capabilities, underscores our commitment to integrating innovative technologies that enrich the listener experience and positions us at the forefront of the evolving audio landscape.”

Super Hi-Fi Co-Founder and CEO Zack Zalon responded, “We are thrilled to work with Beasley on their roadmap for the future.”

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Tags: AI automation Beasley Media Group Business Installations Super Hi-Fi
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