On Wednesday, Feb. 28, DPG Media launched a new digital-only channel under the Joe brand. Joe Gold will focus on the golden hits from the sixties, seventies, and more.
Joe Gold features presenters and replaces Joe 60s & 70s, a successful music-only digital station with one hosted show daily between 6 a.m. and 10 a.m. Joe hopes the new station will build on the momentum of that station. “We had over 150,000 weekly listeners for Joe 60s & 70s, illustrating the audience commitment the station built over the years,” explained Robin Vissenakens, channel manager with Joe. “We’re determined to continue surprising our listeners with more music and presenters, taking them on a journey into the past. A good example is how iconic singer Helmut Lotti uses his expertise to make a series on Elvis Presley.”
“It’s a privilege to produce a series on my absolute musical favorite Elvis Presley, and I’m looking forward to taking the listeners inside the magic of his music! Ready to rock?” Lotti enthused.
Key presenters with Joe Gold include Lenke van Olmen, Carl Schmitz, Jan Bosman and the tandem Anke and Sven.
These stories might interest you
DPG Media finalizes purchase of RTL Nederland
