Ferncast to host post-IBC webinar
The free webinar will feature the company's latest products and services
Musikmesse, an event for the music industry with focus on musical instruments and music education, has been on hiatus for the last two years due to the global pandemic. It has announced that it will reconvene at the Messe Frankfurt exhibition grounds, April 29–May 1, 2022, with a “new audience-oriented sequence of days.”
Organizers of Musikmesse 2022 say they want to open up the event to even more interested parties and musicians of all levels. They plan to focus on new themes that go beyond the presentation of musical instruments and accessories. Additionally, attendees will see new products such as musical apps, smart and virtual instruments, AI-supported music productions and digital label & artist solutions.
“Against the backdrop of the upheaval in the instrument trade and the continuing tense market situation overall, there is no question that this will also require adjustments to the trade fair concept in the future,” said Wolfgang Weyand, director of Musikmesse and Musikmesse Festival. “We are focusing on music and the social significance of making music — now more than ever.”
Musikmesse Festival is a concurrent event, featuring concerts throughout Frankfurt. It will take place April 28–May 1.
In addition, Musikmesse Plaza is open April 30–May 1, with workshops, shopping opportunities, meet and greets, interactive music activities and concerts.
“We are open to new impulses and invite all market participants to approach us with their wishes and ideas. Together, we want to celebrate a festival of music, as the sector deserves after many months of lean times,” said Weyand.
In addition to content for industry players from the cultural and creative industries, the event wants to serve not only musicians and authors, but also content developers, publishing experts, business developers, multipliers and influencers — making Musikmesse a “creative hotspot.”
On April 29, Musikmesse will be held parallel to Prolight + Sound, an international trade fair for entertainment technology.
