French audio solutions provider Digigram has appointed Laurence Fornari as head of sales.
Fornari, who has over 25 years of experience as a sales executive in data protection, telecoms, broadcast and artificial intelligence, joins the Grenoble-based audio specialist to supervise global sales operations in Montbonnot and Singapore and spearhead the company’s growth policy.
Digigram says its recent acquisition of networking audio specialist AuviTran is a move toward that growth, and Fornari’s appointment underlines its intention to deploy its strategic efforts to increase its market share in critical communications.
“With an extensive engineering and sales background, Laurence has an immediate comprehension of our clients’ needs and stakes,” says Xavier Allanic, general manager of Digigram. “She brings new perspectives and innovation insights to Digigram, and we are lucky to have her onboard. Her field experience and leadership skills will streamline our sales team towards growth in the critical communications market worldwide.”
“This is an exciting time for Digigram — full of opportunities, and I am thrilled to be a part of it. I have been impressed with Digigram’s nearly 40 years of young innovative spirit, and I rely on that ‘French flair’ character and engagement towards excellence to build growth,” adds Fornari.