The campaign extended across digital partnerships, outdoor advertising and live audience activations
The appointment expands the company’s European sales coverage
The update extends access to international radio stations through connected-car infotainment system
Software-defined radio receiver packages old and new tools
6 kW model takes main on-air duty with a 1 kW unit backs up
The launch is online on Tuesday, May 19, and free to attend
The country’s eastern federal community media council has injected energy into the region’s DAB+ rollout
Belgium radio association maRadio.be is promoting Radioplayer
The station targets southern Belgium's rap, hip hop and R&B audiences
The live broadcasts make part of the museum's "Summer of M" agenda
Coverage for the three commercial broadcasters is currently patchy
In Belgium, getting Flanders’ first talk radio station sound-perfect was a challenge, especially given the studios were below the stands of a football stadium
The station ascribes its success to its broad digital broadcast ecosystem
Van Hoof moves from public broadcaster VRT Radio 2
The Flemish station has revamped its weekend lineup
Research by two major ad agencies shows the relative attractiveness of radio in Belgian ad spend
RedTech International SAS
250 bis boulevard Saint-Germain
75007 Paris,
France
