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Featured News & Business

Adthos pays homage to jingle legends

by RedTech Staff January 10, 2024 3 min read
 Adthos pays homage to jingle legends
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AI audio platform Adthos has released a new demo showcasing the latest technologies in AI-generated music and images and celebrating one of the radio jingle greats, PAMS Productions. 

PAMS Productions was a Dallas-based company renowned for creating some of the most memorable jingles and radio station identification packages from the 1950s to the 1970s. They were particularly well-known in the radio industry for their work in creating distinctive and catchy jingles that helped radio stations establish a unique sound and brand identity. 

The company’s innovative approach often involved using a signature melody or motif that would be adapted and customized for different radio stations. This allowed each station to have a unique yet recognizable sound. PAMS was a pioneer in this field, and its jingles were used by radio stations worldwide, contributing significantly to the distinctive sound of radio broadcasting during that era. Its work remains influential and is often studied and celebrated by those interested in broadcasting and audio branding history. 

Using PAMS Productions legendary WABC ‘where the action is’ jingles made famous in the 1950’s and 1960’s as the inspiration, Adthos has created a variety of jingles that include speech and music and packaged into a promo video (featuring AI imagery) which you can experience here. 

Raoul Wedel, CEO of Adthos, says, “This tribute has been created as a homage to one of the great radio jingles and is purely a fun way for us to demonstrate just what is possible with today’s AI technology.”

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