Xperi subsidiary DTS has revealed its full-year 2023 and Q1 2024 data, highlighting the top songs users listened to in-vehicle and sharing insights from DTS AutoStage’s Song Impact Report. The data represents real-world radio listening, enabled by the DTS AutoStage platform globally and is extracted from the DTS AutoStage Broadcaster Portal. While the radio and music industries have previously been able to analyze airplay and spins, both industries can now see the impact of those spins with actual broadcast listening metrics.
The DTS AutoStage Broadcaster Portal, which provides radio broadcasters with insights into where their audiences are listening, when they are listening, how long they are listening and the content they enjoy the most, represents data from the millions of vehicles globally equipped with the DTS AutoStage platform.
Cats and fast cars
Rapper Jack Harlow’s “Lovin on Me,” which appeared first on TikTok, was the number one most listened-to song in-vehicle in the U.S. in Q1 2024, displacing Taylor Swift, whose “Cruel Summer” dominated both the U.S. and global in-vehicle charts in 2023. Q1 saw Swift drop to number three globally, as perennial hitmaker Dua Lipa’s “Houdini” became the most listened-to song in-vehicle globally.
Canadian Tate McRae’s “Greedy” rose to the number two spot on both the U.S. and global Q1 2024 in-vehicle charts. Miley Cyrus’ Grammy-winning “Flowers,” which had been number three in the U.S. and number one globally with in-vehicle listeners in 2023, dropped out of the top five as Doja Cat’s “Agora Hills” rose to number three in the U.S., and Tyla’s “Water” held the number five spot both globally. In the U.S., Luke Combs’ “Fast Car,” the only male artist in the U.S. top five most listened-to songs in-vehicle for 2023, dropped out of the top five but remained in the top 10, showing the staying power of the song.
Top five most listened-to songs in-vehicle U.S. Q1 2024
| 1. Jack Harlow | “Lovin on Me [Gusto Hype Remix]” |
| 2. Tate McRae | “Greedy” |
| 3. Doja Cat | “Agora Hills” |
| 4. Taylor Swift | “Cruel Summer” |
| 5. Tyla | “Water” |
Top five most listened-to songs in-vehicle global Q1 2024
| 1. Dua Lipa | “Houdini” |
| 2. Tate McRae | “Greedy” |
| 3. Taylor Swift | “Cruel Summer” |
| 4. Jack Harlow | “Lovin on Me [Gusto Hype Remix]” |
| 5. Tyla | “Water” |
“These lists chart actual sessions by in-vehicle radio listeners and are just the opening salvo of our data insights for broadcasters, which go deep into where, when and what in-vehicle listeners are enjoying, including listener heat maps and the songs, ads and program segments listeners enjoy the most,” said Joe D’Angelo, senior vice president, broadcast at Xperi. “And, because we can track radio plays for songs across all our global radio station partners, we’re able to analyze specific scenarios and trends. For example, how a song might be breaking and how the audience is responding.”
You can view the full list of 2023’s top 100 most listened-to songs in-vehicle in the U.S. and globally here.
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