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Australian radio steps up national and digital-audio strategy
Two of Australia’s largest networks — SCA and ARN — are undertaking bold strategic moves
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Two of Australia’s largest networks — SCA and ARN — are undertaking bold strategic moves
SCA will use the full suite of Super Hi-Fi technologies to launch DAB stations and a variety of music channels
The statement addresses the sustainability of the Australian radio industry
The deal is to exclusively represent the ad inventory of select Stitcher and SiriusXM podcasts in Australia through SCA’s LiSTNR app
John Musgrove has led research at SCA for 18 years
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