Audiohook acquires Podscan and expands free data access
The platform analyzes over 70,000 episodes daily for brand suitability, context, mentions and sentiment
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Mission Media adds podcast inventory quality score
The company says the score will help buyers evaluate podcast inventory
Studies link audio audiences with higher AI engagement
Radio and podcasts could be valuable channels for AI brands seeking engaged audiences
Flightpath develops Automation Playbooks for podcast ads
The software applies publisher-defined rules when DAI platforms lack the necessary delivery controls
Australian podcast data maps valuable listener spending patterns
The July ranker adds commercial context to genre audiences and their buying behavior
Mission Media launches Content Hub for podcast advertising
The platform aims to improve transparency and efficiency in podcast advertising workflows
Australian Podcast Ranker points to sustained demand for news and sport
The latest results show opportunities for brands targeting male audiences
Bauer study points to stronger European advertiser commitment to audio
The research points to rising confidence in audio among brands and agencies
Frequency and Flightpath partner on podcast inventory and monetization
The integration is designed to surface new revenue opportunities
Mission Media AI secures funding and expands sales team
Mission Media AI is expanding its presence in digital and streaming audio
