Tech Focus: To make life easier for its clients, Benztown, an international audio imaging, branding, and production library company, uses AI to search features in its production libraries at BenztownBranding.com.
The company says that, through its AI/ Similarity Search technology, it is doubling down on delivering seamless, great-sounding, end-to-end imaging and production to audio brands and radio stations of all market sizes, formats and budgets.
Audio producers can now quickly and easily find audio outside traditional keyword/ metadata functionality, making production life much easier. According to the company, it’s easy to use. Users can upload any audio file (MP3 or WAV) to the Benztown library or paste a YouTube, SoundCloud, or Vimeo link into the search field.
Benztown’s platform downloads the file in the background and ingests it into the audio player, allowing the user to instantly generate similar results based on the entire audio file or a specific time selection. Each track has a multitude of identifying characteristics, similar to a fingerprint. AI compares these to thousands of other tracks in the library to determine possible matches.
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