Podcast listeners show strong retail influence in Australia
CRA says podcast listeners remain a powerful demographic for advertisers
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Includes 3,000 U.S. radio stations and over 160,000 listeners
AI may optimize radio operations, but its efficiencies also expose its vulnerability to radio’s significant strength
Cites reliability of radio in emergencies
The expansion will reinforce French-language regional journalism and extend digital reach across the country
The reinstatement follows a spending package restoring support for federally funded international broadcasters
The company will unveil the development during two online sessions
CRA says podcast listeners remain a powerful demographic for advertisers
The companies describe it as a strategic partnership to expand podcast monetization across the MENA region
The event will feature a track dedicated to the challenge of podcast revenue
Triton says the move helps advertisers reach podcast audiences beyond content categories
The integration enhances contextual targeting and brand suitability for advertisers using Audioboom’s Showcase
In Q3 2024, its revenue increased 26.5% year-on-year
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