Triton Digital and RCS connect OTA radio to programmatic buying
Existing RCS infrastructure gives stations a route into automated, data-driven ad buying
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ARD Sounds reported sharp gains as broadcasters debated audience discovery
Winners span radio stations, personalities and podcasting across the U.S.
A chance to learn about the 24/7/365 technical monitoring service
Radio teams will explore practical AI uses for content creation and show prep
Stations in smaller markets can now receive the same listener information as those in large markets
Existing RCS infrastructure gives stations a route into automated, data-driven ad buying
The platform aims to improve transparency and efficiency in podcast advertising workflows
The platform automates ad marker placement to support digital audio revenue strategies
The integration is designed to surface new revenue opportunities
The agreement refers to Sonos Radio’s streaming inventory
The move ends a five-year joint venture with Bauer Media Audio UK
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