Ferncast to host post-IBC webinar
The free webinar will feature the company's latest products and services
The free webinar will feature the company's latest products and services
The stations will start broadcasting on DAB+ on Oct. 1
The increased attendance spoke to the health of radio
Mid-year report reveals key insights into podcast listening trends in Canada
The winners clearly stood out at IBC2023
The IBC2023 session proved encouraging for DAB
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Somethin’ Else, the podcast and radio content production division of Sony Music Entertainment, has appointed Annabel Wilcken as head of branded podcasts.
Wilcken joins after 11 years at Spotify, most recently as director of multi-market activation and planning, where she served as one of the founding members of its London office before expanding its New York team.
In her new role, Wilcken will lead on client relationships for brand-funded podcasts alongside Somethin’ Else’s creative team. Its branded productions include 3.55 Chanel Podcast, Red Bull How To Be Superhuman and All Round Mine with Primark and deliver marketing and awareness for the brands while also producing audience-directed audio.
She brings experience in developing influential audio and podcast partnership strategies and driving advertising revenue growth across multiple sectors, including FMCG, tech and entertainment. Wilcken’s portfolio includes global brands ABInbev, Google, EA Games, Proctor and Gamble, Warner Bros and more.
contributor
The increasing popularity of podcasts make them an inevitable focus shift for advertising, but that’s a move demanding care and a clear understanding of the format’s idiosyncrasies
The event brought some 10,000 visitors from more than 40 countries to the Business Design Centre in Islington, London
The Times podcast team uses the online studio when contributors cannot make it to the studio
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