He brings experience building strategic partnerships at Google and Spotify.
The Audio Guys (TAG) Institute in Mumbai was created to educate the next generation of India’s audio professionals using a wide variety of equipment. The college has three recording studios, computer labs, digital classrooms and e-learning integration.
The founders, Jayakrishnan Nalinkumar, Anupam Sathe and Omkar Tamhan, chose to install the Genelec 1237 Smart Active Monitors in their flagship Studio C.
“All the founding partners have been long-time users of Genelec systems in their respective studios and homes,” said Shiv Sood of Sound Team, Genelec’s distributor in India. “They were very confident to go for Genelec systems when they decided to build their large stereo control room, due to their familiarity with the sound that they produce.”
“They were looking for a pair of main monitors that could be flush mounted, but due to the size restriction of the room they were looking for something small in size, but powerful. Genelec 1237s were the best fit,” explained Soon.
TAG also used Genelec’s GLM calibration software to set up the room. “The rooms, even though beautifully built, had minor acoustical challenges,” noted Sood. “GLM has helped to flatten a few problematic frequencies to get a near flat response.”
In addition, the software has enhanced the engineer’s workspace, explained Sood. “They invested in the first SSL Origin console to come to India for Studio C. Having a large format analog desk is a great thing for TAG, but also brings some challenges. GLM’s multi-point calibration proved to be really helpful as it was able to widen the sweet spot across the desk.”
The institute launched just before India went into its first Covid lockdown, but it is looking to welcome the first students through its doors.