Netherlands adopts new audience measurement system
Johan Smit, director of Media-Adviesbureaus, explains why the change was necessary and shares some of the valuable lessons learned
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The Oct. 21–22 event will feature radio, podcasting, streaming and professional audio alongside over 200 exhibitors
Johan Smit, director of Media-Adviesbureaus, explains why the change was necessary and shares some of the valuable lessons learned
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