Latvia-based startup Spotwise says it has raised US$450,000 in a pre-seed funding round to expand its AI-based sales intelligence platform for broadcast media.
Nordic-Baltic venture firm Outlast Fund led the round, with additional investment from BADideas.fund and 500 Global. The company says the investment followed its pitch at the TechChill 2026 Founders Battle in Riga.
Founded in late 2024, Spotwise describes its platform as an AI-powered tool that combines broadcast monitoring, analytics and sales automation into a single system. The company says the platform is intended to help broadcasters and media agencies analyze broadcast activity and generate advertising sales insights from monitored data.
According to Spotwise, the platform expanded to 13 countries within its first year of operation, with pilot projects and deployments underway with European broadcast groups.
Moving at an incredible pace
Roberts Ernests Levics, CEO and founder of Spotwise, said the company aims to reduce the time required for broadcast monitoring and market analysis. “The broadcast industry has historically been forced to choose between delayed market research or hours of manual tracking,” he said. “Our agentic AI eliminates that compromise. Spotwise acts as an autonomous copilot that synthesizes broadcast data into analytics and live sales leads. By executing in seconds what previously took teams days to compile, we are fundamentally changing how media agencies and broadcasters operate.”
The company says the new funding will support expansion into Western European markets and the development of additional monitoring capabilities, including television and podcast intelligence.
Kristaps Prusis, founding partner at Outlast Fund, said the startup has moved quickly to develop its platform. “Spotwise is moving at an incredible pace,” he said. “Their ability to translate deep domain expertise into a platform that delivers immediate, measurable ROI is exactly what this industry needs. Securing the trust of major European broadcasters within months of launching is a testament to both the product and the team’s execution.”
Spotwise says the investment will be used to continue development of its AI-based broadcast monitoring and sales intelligence tools for broadcasters and media agencies.
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