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Audio’s rapid evolution — from personality-led shows and video-forward podcasting to social distribution and on-demand listening — will be front and center at NAB Show New York, Oct. 22–23 at the Javits Center.
A new Radio + Podcast Interactive Forum on Oct. 22 will gather programmers and producers to explore strategies for expanding reach and revenue. Sessions will look at niche content monetization, Gen Z engagement, data-driven sales and the growing role of video and social media in audio.
Exhibits run alongside the sessions, with on-floor theaters offering quick access to automation, processing, contribution and measurement tools. “At the close of each day, there’ll be a happy hour where the speakers and attendees and exhibitors can … get to know each other a little bit further,” said Karen Chupka, executive vice president of NAB Global Connections and Events.
Awards, Keynote
The event opens with the NAB Marconi Radio Awards on Tuesday, Oct. 21, at the Edison Ballroom in Manhattan. Presented by Xperi, the awards celebrate excellence in U.S. radio stations and on-air talent.
The program also highlights audio’s crossover with sports and creators. On Oct. 22, U.S. Soccer will deliver an on-floor keynote on digital storytelling, partnerships and data. Chupka said these are “lessons that travel well to radio and podcast brands working to deepen loyalty and expand revenue.”
She added that the two-day format is intentional. “Wednesday is the day that most of the programing will take place … [and] on day two, we’re really focusing on what’s new and up and coming,” she said. That includes AI- and creator-focused sessions with practical guidance on ethics, guardrails and workflow.
For international broadcasters, the show offers a chance to benchmark strategies in talent development, data use and monetization, while networking with peers and testing new tools.
You can register here using code MP00 by Oct. 11 for a free Exhibits Pass.
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