Attribution, not reach, is the new currency that moves budgets
The survey also finds rising daily online audio use and broad adoption across age groups
Commercial radio increased its share of listening; BBC reported mixed audience results
Inducted on Oct. 22 at the Rainbow Room in NYC
Survey findings also highlight radio’s role in car journeys and advertising trust
Launched online in October 2025, the children's station attracted more than 3 million listens
Renewed interest in geopolitics may foster international broadcasts
The recent blackout in Spain and Portugal provided new evidence of radio's key role in crises
Transformation requires difficult but necessary decisions
Children are tomorrow’s audience, but today, they hardly experience radio
Current broadcast services underserve people in rural areas
Regulation of broadcasters’ prominence on digital devices is taking off
AM radio is disappearing from European skies, a trend that could spread worldwide
The authoritative Digital News Report is out, and it paints an interesting picture of audio news consumption
Radio spectrum management should consider both current uses and future business opportunities
Current debates on the spectrum could jeopardize radio’s future plans, so the industry needs to step up and take notice
RedTech International SAS
250 bis boulevard Saint-Germain
75007 Paris,
France
