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Featured News & Business

Podcast Radio introduces curated genre hours on KAUS AM

by RedTech Staff October 4, 2024 5 min read
 Podcast Radio introduces curated genre hours on KAUS AM
Example of the weekday schedule on Podcast Radio
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Podcast Radio has expanded its U.S. footprint by launching on Alpha Media station KAUS AM in Minnesota. Known for guiding listeners through the vast world of podcasting, Podcast Radio offers a diverse lineup of curated podcasts across various genres with live presenters, providing a unique radio experience for Minnesota audiences.

KAUS AM is the first Podcast Radio affiliate to feature dedicated genre hours, covering business, true crime, comedy and music discussions. This genre-based scheduling ensures a dynamic listening experience throughout the day, allowing audiences to enjoy content tailored to their interests. Delivered through Podcast Radio’s platform in partnership with LRN, the station brings the best in podcasting directly to Minnesota’s airwaves.

Featuring top business podcasts, gripping true crime stories and lively comedy shows, Podcast Radio offers broadcasters an appointment-to-listen format with a wide variety of content.

An attractive option for broadcasters

“We are excited to have Podcast Radio on in Minnesota,” said Gerard Edwards, CEO of Podcast Radio. “Our genre-based scheduling allows us to offer something for every listener while using the trusted radio format to connect audiences with the world of podcasts. Alpha Media has been an incredible partner, and we look forward to expanding our presence.”

Podcast Radio says its flexible format makes it an attractive option for broadcasters seeking to fill multiple dayparts or even full 24/7 schedules. With genre-based content that can be customized to fit local audiences, Podcast Radio offers stations a unique listening experience. Its cloud-based delivery via LRN’s RVC platform ensures seamless integration with existing station automation systems.

Gary Krantz, CEO of KMG Networks, overseeing Podcast Radio’s syndication plans, commented, “We’re thrilled to expand our Alpha Media partnership in Minnesota. The genre-specific hours give stations flexibility while the variety blocks bring the best of the diverse podcast world to radio using innovative formatting.”

Robert Mitheun, VP of revenue development at Alpha Media-Minnesota, added, “We’re excited to be the first in Minnesota to introduce Podcast Radio’s innovative format to our listeners. With its curated genre hours and top-tier content, this partnership offers something unique for everyone. The Podcast Radio team’s accommodating approach has been refreshing.”

Podcast Radio Minnesota joins stations in Missouri, including KREI-AM (Farmington), KWIX AM/FM (Moberly) and KJFF (Festus), which broadcast Podcast Radio in dayparts. The service also airs on four 24/7 stations with Beasley Media Group in Detroit, the Carolinas, Tampa Bay and Southwest Florida.

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