Salem plans further investment under private ownership
Also to announce multicasting capability
The software applies publisher-defined rules when DAI platforms lack the necessary delivery controls
The analysis challenges whether digital-only media plans provide sufficient scale
The July ranker adds commercial context to genre audiences and their buying behavior
One question can transform an ordinary opportunity into an unforgettable audience experience
The annual study highlights radio’s continued reach as podcasting and streaming audio expand
Young will take the helm on Aug. 7
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