In South Africa the 19 radio stations of the South African Broadcasting Corp. have been upgraded to the full CGI dira! Solution Suite.
CGI describes the suite: “The dira solution suite encompasses the entire production workflow required for media management in radio journalism: from broadcast production and the exchange of material and programs, through broadcast scheduling, to actual on-air playout, post-production and archiving.”
SABC Radio Group Executive Nada Wotshela said, “The dira! Solution Suite has demonstrated extreme reliability throughout its different rollout phases, and we are very pleased with its performance so far.”
Wotshela added specifics, “The digital transition with dira! has been transformative to our country-wide network of radio stations. It has led to a better quality on-air product across all the 19 stations, while its adaptive commercial playout technology has eliminated human error in ad placements on our commercial radio stations and has helped us to achieve an 80% reduction in penalties from our commercial partners. It has also proven to be adaptable to our more complicated public service stations with more diverse programming formats.”
Related:
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