France Bleu’s new identity takes off
When France Bleu rebranded, the person entrusted with its oversight had to deal with the inevitable pushback
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The initiative will deliver content across on-air, digital and dashboard platforms
The upgrade adds new analytics capabilities for more detailed, timely audience insights
The probe is designed for monitoring, alignment and regulatory compliance
The system uses neuroscience-informed models and real-time context to guide programming
The plan aims to cut debt and position the broadcaster for post-Chapter 11 operations
Software updates and new options are offered
When France Bleu rebranded, the person entrusted with its oversight had to deal with the inevitable pushback
Thierry Masselis’ unexpected path from DJ to station manager has helped transform the station into the Hautes-Alpes’ leading local broadcaster
The local station must cater to neighboring Alpine regions with distinctly different characters
Nestled on the border with Germany and Switzerland, the small Christian community station has an oversized reach
Julie Keukelaere and Jean-Marc Meis discuss the ins and outs of working as remote program hosts for several radio stations
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