He brings experience building strategic partnerships at Google and Spotify.
RCS has added Aaron Roberts to its sales team. He joins the company as national sales manager for the United States.
Most recently VP of programming communications and special projects for Cumulus Media & WestwoodOne, Roberts will focus his talents around GSelector, Aquira and Revma products, RCS said.
He’ll also chair the RCS Academy, a self-paced, online courses for individuals with basic to advanced knowledge of music scheduling and radio automation using GSelector and Zetta.
Roberts’ radio career spans over 20 years in operations and programming, including WRQQ in Nashville, Tennessee; WIOT in Toledo, Ohio; and WROV in Roanoke, Virginia. He also held the post of operations manager for Citadel in Wilkes-Barre-Scranton, Pennsylvania and southeast regional manager for Trauma Records.
“Aaron is a perfect fit for our team of talented radio experts. Aaron’s commitment to quality, professional radio is unmatched,” said Neal Perchuk, VP Sales for the Americas. “We are excited to share his particular skills with our clients.”