Xperi is highlighting the potential of its HD Radio technology to support the digital transformation of India’s large and predominantly analog radio market. The U.S.-based technology company says the system delivers improved spectrum efficiency, enhanced audio quality and emergency alerting capabilities while offering a smooth migration path for broadcasters and listeners.
According to Xperi, India represents one of the world’s largest radio markets, with All India Radio, the country’s state-owned public radio broadcaster, reaching 98% of the population and more than 388 private FM stations on air as of June 2024. The company says over 80% of the population regularly tunes in to FM radio, making the country a high-potential environment for digital radio solutions.
Xperi is deeply committed to elevating the mobile, in-car and broadcast radio experience for millions of Indian consumers
Ted Laverty, vice president, global standards at Xperi
Xperi points to HD Radio’s lower power requirements — approximately one-tenth that of analog transmission — as a strong fit for India’s energy efficiency goals. The company also highlights its complementary DTS AutoStage technology, which can provide broadcasters and advertisers with listenership data by cluster, offering a tool to drive revenue and investment in the medium.
“Backed by a robust R&D footprint and strategic partnerships across India, Xperi is deeply committed to elevating the mobile, in-car and broadcast radio experience for millions of Indian consumers,” said Ted Laverty, vice president, global standards at Xperi.
Xperi says its development team in Bangalore has produced a smartphone with built-in HD Radio functionality and developed Bluetooth speakers featuring HD Radio in conjunction with CDAC Noida — a Center of Excellence under India’s Ministry of Electronics and Information Technology.
The company states that these developments underscore its readiness to support a broad ecosystem of HD Radio-compatible devices, laying the groundwork for a scalable and locally relevant digital radio rollout in India.
These stories might interest you
The Innovators — Taking the connected car to the next level