Broadcast Radio asks, Does radio broadcasting equipment really matter in 2026?
An interesting question and one very important to radio broadcasters.
But as a company blog post makes clear, the answer is yes, but that yes is different than before. Furthermore it will continue to change because the equipment used and needed is changing. It says, “here’s the shift you need to understand: the definition of ‘essential equipment’ has changed dramatically. The hardware-heavy radio studio of the past decade is giving way to something leaner, smarter, and far more flexible.”
Obviously we’re talking about the digitization and IP networking of almost every nook and cranny of the radio station and the concomitant broadcast operations and networks. No one sentient could have missed that.
Automation software developer Broadcast Radio is, of course, feeling its oats these days. So naturally its pitching itself and its offerings though the points the company makes in the blog can be distilled into the generalities of the new radio reality.
As the blog says, “Your radio studio still needs equipment. It just needs different equipment: and considerably less of it.”
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